Social Media in Action
Social Media In Action: Comprehensive Guide for Architecture, Engineering, Planning and Environmental Consulting Firms was written by two industry experts and developed exclusively for architecture, engineering, planning and environmental consulting firms. This social media marketing book deep dives into the AE industry and its use of social media by providing expert analysis of the current online marketing and social media strategies happening right now, in the industry. Throughout the book, readers will learn what is working and what is not, as well as new ideas that should and will be implemented in the near future. Readers will also get insight into industry specific case studies, interviews with industry leaders and a communication action plan specific to readers' business goals and objectives.