Leading with Marketing

Brand: AuthorHouse
Shipping Cost: Calculated at Checkout
ISBN-13: 9781449039677
ISBN-10: 1449039677
Author: Brian Gallagher; Kimberly Kayler
Pages: 212

Leading With Marketing is a marketing reference designed to help architecture, engineering and construction firms improve the marketing of their businesses. Assists companies answer questions such as which markets to target, what to offer, how to differentiate, how to communicate and how to win new business.